Why is page speed so important?
The time it takes your page to load impacts:
- First impressions
- Whether people wait for your page to load.
- How Google measures the user experience for your website and hence your rankings for a search
The easiest way to grow revenue?
Reducing your page load speed could be the easiest and cheapest way to increase your traffic and revenue
Amazon’s research shows that if their site loaded 1 second slower, it would cost them $1.6 billion a year.
Is page load speed on a mobile important?
Most Google searches take place from mobile devices so Google gives more credence to mobile speed than desktop/laptop computers.